Designing an optimal patient experience has broad implications for healthcare
organizations—from patient satisfaction and loyalty—to outcome improvements and
financial health. Join Kristen Jacobsen, RevSpring’s vice president of OmniChannel
Engagement and Marketing, for an informative session on proven strategies for
designing customer journeys that resonate, connect and improve your bottom line.
During this session, you’ll learn how to:

• Understand patients through effective analysis of existing data
• Leverage patient insight to map effective end-to-end patient journeys
• Identify measurable outcomes during planning by beginning with the end in mind
• Continuously refine patient journeys with actionable insights
• Use tools and techniques built for healthcare to see and understand engagement trends and opportunities